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2. Conversion rate optimization - Wikipedia

   en.wikipedia.org/wiki/Conversion_rate_optimization

   Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process [citation needed], and through removing impediments to user experience and improving page loading speeds.

3. Click farm - Wikipedia

   en.wikipedia.org/wiki/Click_farm

   About 40 to 80 percent of Facebook advertisements are bought on a pay-per-click basis. Advertisers have claimed that about 20 percent of Facebook clicks are invalid, and they had tried to seek refunds. [12] This could cost Facebook $2.5 billion of their 2014 revenue. [13] Some companies have tried to mitigate the effects of click farming.

4. Pay-per-click - Wikipedia

   en.wikipedia.org/wiki/Pay-per-click

   Social networks such as Facebook, Instagram, LinkedIn, Reddit, Pinterest, TikTok, and Twitter have also adopted pay-per-click as one of their advertising models. The amount advertisers pay depends on the publisher and is usually driven by two major factors: the quality of the ad, and the maximum bid the advertiser is willing to pay per click ...

5. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.

6. Social media marketing - Wikipedia

   en.wikipedia.org/wiki/Social_media_marketing

   Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

7. Cats can get sick with bird flu. Here's how to protect them - AOL

   www.aol.com/cats-sick-bird-flu-heres-205023090.html

   The death of an Oregon house cat and a pet food recall are raising questions about the ongoing outbreak of bird flu and how people can protect their pets. Bird flu has been spreading for years in ...

8. Web traffic - Wikipedia

   en.wikipedia.org/wiki/Web_traffic

   Web traffic is the data sent and received by visitors to a website.Since the mid-1990s, web traffic has been the largest portion of Internet traffic. [1] Sites monitor the incoming and outgoing traffic to see which parts or pages of their site are popular and if there are any apparent trends, such as one specific page being viewed mostly by people in a particular country.

9. How to be a good cat owner in 2024: Top tips from a vet - AOL

   www.aol.com/good-cat-owner-2024-top-120000333.html

   PetSafe Multi-Cat Litter Box Most cats prefer an open-top litter box so they can keep an eye on their surroundings. This one by PetSafe measures over 30 inches in length, giving your cat plenty of ...