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It became a catchphrase and resulted in increased sales, the production of further Bud Light ads broadcast during the American football playoffs and Super Bowl LII, and the popularizing of the phrase the "Pit of Misery" as well as characters such as the Bud Light King and the Bud Knight.
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John Hoogenakker (/ ˈ h oʊ ɡ ə n æ k ər /) [1] is an American stage, screen and commercial actor. On stage, he has been in a number of plays in the Chicago and Milwaukee area. He played the Bud Light King in Bud Light's Dilly Dilly television commercials.
Earlier this year, Budweiser introduced Bud Light Lime, a citrus-flavored competitor for Miller Chill, the lime-flavored beer that Bud's major competitor launched in 2007. The new Bud Light joined ...
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known for statues of figure outside of Big Boy restaurants, character in Adventures of the Big Boy comic book series hamburger of same name; live-action spots in the 1970s by Jonathan Winters: Dolly: 1956–present: Big Boy's girlfriend in Adventures of the Big Boy comic book series the grandmother in the back seat: BMW X5: 2015–present
However, not every Bud Light drinker appreciated the company’s inclusiveness. Right-wing politicians and celebrities, alike, called for a boycott of Anheuser-Busch brands, including Bud Light.