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Platform as a service (PaaS) or application platform as a service (aPaaS) or platform-based service is a cloud computing service model where users provision, instantiate, run and manage a modular bundle of a computing platform and applications, without the complexity of building and maintaining the infrastructure associated with developing and launching application(s), and to allow developers ...
Comparison of on-premise, IaaS, PaaS, and SaaS. Infrastructure as a service (IaaS) is the most basic form of cloud computing, where infrastructure resources—such as physical computers—are not owned by the user but instead leased from a cloud provider. As a result, infrastructure resources can be increased rapidly, instead of waiting weeks ...
Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.
In the PaaS models, cloud providers deliver a computing platform, typically including an operating system, programming-language execution environment, database, and the web server. Application developers develop and run their software on a cloud platform instead of directly buying and managing the underlying hardware and software layers.
Digital marketing mix is fundamentally the same as Marketing Mix, which is an adaptation of Product, Price, Place and Promotion into digital marketing aspect. [48] Digital marketing can be commonly explained as 'Achieving marketing objectives through applying digital technologies'.
Toggle IaaS (Infrastructure as a service) subsection. ... PaaS providers which can run on IaaS providers ("itself" means the provider is both PaaS and IaaS):
According to The NIST Definition of Cloud Computing, [3] there are three service models associated with cloud computing: infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS). The concept of ITaaS as an operating model is not limited to or dependent on cloud computing.
"X as a service" (rendered as *aaS in acronyms) is a phrasal template for any business model in which a product use is offered as a subscription-based service rather than as an artifact owned and maintained by the customer. Originating from the software as a service concept that appeared in the 2010s with the advent of cloud computing, [1] [2] the template has expanded to numerous offerings in t