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Greenwashing (a compound word modeled on "whitewash"), also called green sheen, [1] [2] is a form of advertising or marketing spin that deceptively uses green PR and green marketing to persuade the public that an organization's products, goals, or policies are environmentally friendly.
Kew International Medal awarded to Juan Manuel Santos, President of Colombia in 2017 with Richard Deverell and Kathy Willis. This list of environmental awards is an index to articles about notable environmental awards for activities that lead to the protection of the natural environment.
Many factors determine the prices you pay at stores that go beyond the usual economic principles of supply and demand. Prices across the retail industry are often influenced simply by the way big...
Greenwashing, or falsified and misleading environmental claims, has become a trend in itself as companies continue to make statements on sustainability and climate change. Like other industries ...
Green PR is a sub-field of public relations that communicates an organization's corporate social responsibility or environmentally friendly practices to the public. The goal is to produce increased brand awareness and improve the organization's reputation.
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In 1986, Westerveld coined the term "greenwash" in an essay examining practices of the hotel industry.[2] [3] [4]In 2009, Westerveld described a new population of rare clam shrimp, the fourth population recorded in New York state out of approximately a dozen worldwide. [5]
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