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Selecta is a Filipino dairy products brand owned by RFM Corporation (PSE: RFM).Its milk business is operated by RFM Corporation, while its ice cream business is operated under a joint-venture with Unilever Philippines, Inc. (known as Unilever RFM Ice Cream, Inc.), and serves as the Philippine branch of Unilever's Heartbrand line of ice cream.
After SMC withdrew from the venture in 1998, albeit still owning the property, Nestlé Philippines continued with the business under the Nestlé brand name (the ice cream parlor became known as Nestlé Creamery). PDPC and Nestlé’s ice cream production was gradually transferred a new facility in General Trias, Cavite.
One of the mall's first establishments was a Magnolia-franchised ice cream parlor named Magnolia Flavor House, which operated from 2012 to 2017, as a fitting homage to the property's roots. [ 5 ] On March 14, 2022, a fire broke out the Robinsons Department Store located on the third floor which reached the first alarm.
Their custard ice cream is made fresh daily, using real cane sugar and cage-free eggs, in flavors like vanilla, chocolate, strawberry, cookies and cream, tiramisu, and dreamsicle. Onomatopoeia O ...
One of the mall’s first establishments was a Magnolia-franchised ice cream parlor named Magnolia Flavor House, which operated from 2012 to 2017, as a fitting homage to the property’s roots. [6] On May 19, 2010, Magnolia, Inc. inaugurated its main ice cream production facility in Santa Rosa, Laguna. [7] [8]
The Magnolia outlets operated by the Tan Caktiong clan began offering hot meals and sandwiches upon request from the customers which the family found out to be more popular than the franchise's ice cream. In 1978, the family decided to cancel the Magnolia franchise and converted the ice cream parlors they operated into fast food outlets. [10]
To skip the market analysis of the ice cream industry, skip to the 5 Biggest Ice Cream Companies and Brands in America. According to Allied Market Research, the global ice cream market was valued ...
RFM Corporation (PSE: RFM) is a publicly listed food and beverage company in the Philippines. RFM is a manufacturer of flour and flour-based products, milk, juice drinks, and ice cream. As of June 2013, RFM had an asset base of P12 billion and a total market capitalization of P17.1 billion. [1]
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