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In 2003, Taco Bell lost a lawsuit by two Michigan men, who had pitched the concept of the Chihuahua to Taco Bell in 1996 at a Licensing Show in NYC. Taco Bell worked with Thomas Rinks and Joseph Shields for over a year developing the Chihuahua campaign and commercials under the name "Psycho Chihuahua", but Taco Bell failed to pay the men ...
Spuds Mackenzie was retired by Bud Light in 1989, and Taco Bell ditched its dog around the turn of the millennium. While the anthropomorphic M&Ms appeared in a Super Bowl spot this year, their ...
For an advertising campaign, Taco Bell dressed up a chihuahua like Che Guevara and had him state: "Yo quiero Taco Bell!", Spanish for: "I want Taco Bell!" When asked about the allusion to Che, Taco Bell's advertising director, Chuck Bennett, stated: "We wanted a heroic leader to make it a massive taco revolution."
I.Q., a male Caucasian nerd with ginger hair and freckles who wore red glasses, a green lab coat, and a pocket protector. Jaws, a tall African-American male with an insatiable appetite. J.D., a dog and the group's mascot. Lingo, a multi-lingual, Hispanic male who liked art and carried an easel.
Recognized universally from appearances in movies like Beverly Hills Chihuahua and Legally Blonde (as well as a series of popular Taco Bell commercials), the Chihuahua's ancestry can be traced ...
Original release: The caramel apple empanada was first introduced in 2004 as part of Taco Bell's Big Bell Value Menu but was discontinued in 2019. The sweet treat consists of apple pieces and a ...
Taco Bell was founded by Glen Bell, an entrepreneur who first opened a hot dog stand called Bell's Drive-In, in San Bernardino, California, in 1948. Bell watched long lines of customers at a Mexican restaurant called the Mitla Cafe, located across the street, which became famous among residents for its hard-shelled tacos .
Nostalgia for Taco Bell's long discontinued items runs deep, and the chain has decided to capitalize on it this fall. Starting Oct. 31, 2024, the Bell is releasing a new (technically old?) Decades ...