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  2. Focus group - Wikipedia

    en.wikipedia.org/wiki/Focus_group

    Focus groups have several advantages for collecting qualitative research data. Focus group research can be used purely as a qualitative method or in combination with quantitative methods. Qualitative data collected in focus groups can help researchers decide what kinds of items to include in surveys.

  3. Qualitative research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_research

    Qualitative research is a type of research that aims to gather and analyse non-numerical (descriptive) data in order to gain an understanding of individuals' social reality, including understanding their attitudes, beliefs, and motivation.

  4. Questionnaire - Wikipedia

    en.wikipedia.org/wiki/Questionnaire

    A questionnaire is a research instrument that consists of a set of questions (or other types of prompts) for the purpose of gathering information from respondents through survey or statistical study. A research questionnaire is typically a mix of close-ended questions and open-ended questions.

  5. Questionnaire construction - Wikipedia

    en.wikipedia.org/wiki/Questionnaire_construction

    Before constructing a questionnaire survey, it is advisable to consider how the results of the research will be used. If the results won't influence the decision-making process, budgets won't allow implementing the findings, or the cost of research outweighs its usefulness, then there is little purpose in conducting the research.

  6. Process tracing - Wikipedia

    en.wikipedia.org/wiki/Process_tracing

    Process tracing is a qualitative research method used to develop and test theories. [1] [2] [3] Process-tracing can be defined as the following: it is the systematic examination of diagnostic evidence selected and analyzed in light of research questions and hypotheses posed by the investigator (Collier, 2011). Process-tracing thus focuses on ...

  7. Qualitative psychological research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_psychological...

    Qualitative research methodologies are oriented towards developing an understanding of the meaning and experience dimensions of human lives and their social worlds. Good qualitative research is characterized by congruence between the perspective that informs the research questions and the research methods used.

  8. Cognitive pretesting - Wikipedia

    en.wikipedia.org/wiki/Cognitive_pretesting

    make sure that the test or interview is understandable; address any problems the participants may have had with the test; measure participants attention and curiosity to the questions; measure the scale of answers (Ex: is the whole scale being used, or do answers vary too much) assess question order and other context effects; problems with the ...

  9. Survey methodology - Wikipedia

    en.wikipedia.org/wiki/Survey_methodology

    Survey methodology is "the study of survey methods". [1] As a field of applied statistics concentrating on human-research surveys, survey methodology studies the sampling of individual units from a population and associated techniques of survey data collection, such as questionnaire construction and methods for improving the number and accuracy of responses to surveys.

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