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The meta element has two uses: either to emulate the use of an HTTP response header field, or to embed additional metadata within the HTML document. With HTML up to and including HTML 4.01 and XHTML, there were four valid attributes: content, http-equiv, name and scheme. Under HTML 5, charset has been added and scheme has been removed.
UTM parameters in a URL identify the marketing campaign that refers traffic to a specific website. [1] To define and append the relevant UTM parameters to the appropriate URLs, marketers routinely use simple, spreadsheet-based, or automated UTM builder tools, [3] including the Google Analytics URL Builder for websites. [4]
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mailto is a Uniform Resource Identifier (URI) scheme for email addresses.It is used to produce hyperlinks on websites that allow users to send an email to a specific address directly from an HTML document, without having to copy it and entering it into an email client.
HTML allows a link to be hidden, but shown as any arbitrary text, such as a user-friendly target name. This can be used in phishing attacks, in which users are fooled into accessing a counterfeit web site and revealing personal details (like bank account numbers) to a scammer.
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Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. The term usually refers to ...
The difference between a redirect and a wikilink is most pronounced where a redirect targets a section, when you cannot add your own #section to it even though it appears as [[page name]]. A wikilink that links to a section and that appears as [[page name#section name]] can link to that section through the canonical page name (the title on the ...