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DoubleClick Inc. was an American advertisement company that developed and provided Internet ad serving services from 1995 until its acquisition by Google in March 2008. . DoubleClick offered technology products and services that were sold primarily to advertising agencies and mass media, serving businesses like Microsoft, General Motors, Coca-Cola, Motorola, L'Oréal, Palm, Inc., Apple Inc ...
Google Ad Manager (GAM) is an online ad exchange platform for companies or individuals. This online server allows a company or person to manage their inventory of ads, the audiences those ads serve, and allows them to check the performance of the ads they are running, and allows them to manage the buying and selling of their ads by other networks. [11]
United States. Website. www.invitemedia.com. Invite Media is a display advertising and exchange bidding company that was acquired by DoubleClick, a subsidiary of Google Inc., on June 3, 2010 [1][2] for $81 million. [3] Prior to Google's acquisition, Invite Media partnered up with AlmondNet, a data aggregator and intellectual property licensor.
DoubleClick said the winner would achieve this by becoming the go-to ad server, by allowing for an open flow of ad inventory and data, and offering solutions for all types of different inventory.
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Dwight Merriman (born August 5, 1968) [1] is an American Internet executive, racing driver, and entrepreneur in New York City's Silicon Alley.Best known for co-founding DoubleClick with Kevin O'Connor [2] and serving as its CTO for 10 years, Merriman currently serves on the Board of Directors of MongoDB Inc., where he was previously cofounder and chairman.
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Kevin O'Connor (born April 4, 1961) is an American entrepreneur and co-founder of Graphiq, [1] a research engine founded in Santa Barbara in 2009. [2] Previously, O'Connor was a co-founder of DoubleClick, an internet advertisement-technology, and founder of O'Connor Ventures, a venture capital firm that invests in early stage companies, including COR, 9Star, Surfline, Travidia, Procore and ...