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The Cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually-targeted marketing campaigns for the direct competition between each company's product lines, especially their flagship colas, Coca-Cola and Pepsi. Beginning in the late 1970s and into the 1980s, the competition ...
Coca-Cola brand soft drinks are an American icon, from the fuzzy polar bear that serves as the company mascot to the 1971 "I'd Like To Buy the World a Coke" ad campaign. Atlanta, the birthplace of...
Coca-Cola enjoys the backing of Warren Buffett, but it has seen revenues slipping — posting year-over-year losses in each year since 2016. Pepsi, on the other hand, seems to have a better ...
Both Coca-Cola and Pepsi can trace their origins back to the 1890s, and the two sodas seemed to be able to peacefully co-exist until nearly a century later. But in the 1980s, the companies began...
PepsiCo's flagship product, Pepsi Cola, has been engaged in a rivalry for generations with Coca-Cola; it is commonly referred to as the cola wars. Although Coca-Cola outsells Pepsi Cola in the United States, PepsiCo within the North American market is the largest food and beverage company by net revenue.
Coca-Cola Enterprises was a marketer, producer, and distributor of Coca-Cola products. It was formerly the anchor bottler for Western Europe and most of North America.. Coca-Cola Enterprises' products included Coca-Cola, Diet Coke, Coke Zero, Sprite, Fanta, Capri-Sun, Dr Pepper, Chaudfontaine, Schweppes, [6] Monster and Relentless.
Wall Street's most-chosen consumer brand has navigated its way through 10 stock splits and one stock dividend since its initial public offering (IPO) in 1919.
Comb through the annual reports of Coca-Cola and Pepsi, and you will see the two rivals list one another as their main competition. White both are giants in the beverage field, there is one key ...