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A concertina fold, also known as a zig-zag fold, accordion fold or z-fold, is a continuous parallel folding of brochures and similar printed material in an accordion-like fashion, that is with folds alternatively made to the front and back in zig-zag folds. Because they do not nest (as in Letter Folds) panels can be the same size.
1: letter/C tri-fold, 2: gate tri-fold, 3: roll/double gatefold, 4: accordion z-fold, 5: double (parallel) fold, 6: double right-angle / French fold. Brochures available in electronic format are called e-brochures. This format has the added benefit of unlimited distribution and cost savings compared to traditional paper brochures. [4]
A pamphlet is an unbound book (that is, without a hard cover or binding). Pamphlets may consist of a single sheet of paper that is printed on both sides and folded in half, in thirds, or in fourths, called a leaflet or it may consist of a few pages that are folded in half and saddle stapled at the crease to make a simple book.
Octavo metrics compared to the folio and quarto. Octavo, a Latin word meaning "in eighth" or "for the eighth time", [1] (abbreviated 8vo, 8º, or In-8) is a technical term describing the format of a book, which refers to the size of leaves produced from folding a full sheet of paper on which multiple pages of text were printed to form the individual sections (or gatherings) of a book.
Leaflets being handed out in New York City (1973). A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail.
Although 13 years have passed, Swift continues to own the bangs, while making subtle changes to them. Recently, on the second night of her final U.S. tour stop on Nov. 2, she took the stage in a ...
Passenger Jonathan Parrish told CBS News that he was sitting down to a show in the cruise ship's theater when he felt the boat make a "hard right turn" followed by a second, "more intense" turn.
In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service.Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools.
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