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  2. Psychological pricing - Wikipedia

    en.wikipedia.org/wiki/Psychological_pricing

    Another phenomenon noted by economists is that a price point for a product (such as $4.99) remains stable for a long period of time, with companies slowly reducing the quantity of product in the package until consumers begin to notice. At this time, the price will increase marginally (to $5.05) and then within an exceptionally short time will ...

  3. We are the 99% - Wikipedia

    en.wikipedia.org/wiki/We_are_the_99%

    The slogan "We are the 99%" became a unifying slogan of the Occupy movement in August 2011 [3] after a Tumblr blog, "wearethe99percent.tumblr.com," was launched in late August 2011 by a 28-year-old New York activist going by the name of "Chris" together with Priscilla Grim.