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Google Ad Manager is an ad management platform introduced by Google on June 27, 2018. [1] for large publishers who have significant direct sales.It combines the features of two former services from Google's DoubleClick subsidiary, DoubleClick for Publishers (DFP; formerly known as DART for Publishers) and DoubleClick Ad Exchange (AdX).
DoubleClick Inc. was an American advertisement company that developed and provided Internet ad serving services from 1995 until its acquisition by Google in March 2008. . DoubleClick offered technology products and services that were sold primarily to advertising agencies and mass media, serving businesses like Microsoft, General Motors, Coca-Cola, Motorola, L'Oréal, Palm, Inc., Apple Inc ...
Demand-side platform. A demand-side platform ( DSP) is a concept that combines various software solutions for advertisers (or advertising agencies) to automate the process of buying and selling ad impressions in real time. [ 1]
Ad Platform | Reports - AOL
www .google .com /adsense. Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
The publisher and the subscribers cache this information locally and route messages based on the discovery of each other in the shared cognizance. In effect, brokerless architectures require publish/subscribe system to construct an overlay network which allows efficient decentralized routing from publishers to subscribers.
Under the settlement's terms, DoubleClick was required to explain its privacy policy in "easy-to-read" language; conduct a public information campaign consisting of 300 million banner ads inviting consumers to learn more about protecting their privacy; and institute data purging and opt-in procedures among other requirements. References
Standard manuscript format is a formatting style for manuscripts of short stories, novels, poems and other literary works submitted by authors to publishers.Even with the advent of desktop publishing, making it possible for anyone to prepare text that appears professionally typeset, many publishers still require authors to submit manuscripts within their respective guidelines.