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  2. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Revenue sharing. Mobile advertising. v. t. e. Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

  3. Influencer marketing - Wikipedia

    en.wikipedia.org/wiki/Influencer_marketing

    Marketers use influencer marketing to establish credibility in a market, to create social conversations about brands, and to focus on driving online or in-store sales. Marketers leverage credibility gained over time to promote a variety of products or services. Success in influencer marketing is measured through earned media value, impressions ...

  4. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    Social media allows for mass cultural exchange and intercultural communication, despite different ways of communicating in various cultures. Social media has affected the way youth communicate, by introducing new forms of language. Novel acronyms save time, as illustrated by "LOL", which is the ubiquitous shortcut for "laugh out loud".

  5. Instagram - Wikipedia

    en.wikipedia.org/wiki/Instagram

    Instagram is a photo and video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with filters, be organized by hashtags, and be associated with a location via geographical tagging. Posts can be shared publicly or with preapproved followers.

  6. Social commerce - Wikipedia

    en.wikipedia.org/wiki/Social_commerce

    More succinctly, social commerce is the use of social network (s) in the context of e-commerce transactions from browsing to checkout, without ever leaving a social media platform. [3] The term social commerce was introduced by Yahoo! in November 2005 [4] which describes a set of online collaborative shopping tools such as shared pick lists ...

  7. List of social platforms with at least 100 million active ...

    en.wikipedia.org/wiki/List_of_social_platforms...

    500 million: 73 million daily active users: 18 Pinterest: Pinterest United States: 2009 498 million: 98 million U.S. monthly active users: 19 Quora: Quora United States: 2009 400 million: 20 JOSH: VerSe Innovation India: 2020 300 million: 21 Teams: Microsoft United States: 2017 300 million: 145 million daily active users: 22 Skype: Microsoft

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