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  2. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...

  3. Category:Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Category:Digital_marketing

    Pages in category "Digital marketing" The following 90 pages are in this category, out of 90 total. This list may not reflect recent changes. ...

  4. List of generic and genericized trademarks - Wikipedia

    en.wikipedia.org/wiki/List_of_generic_and...

    Marketing term for clutch-type limited-slip differentials on vehicles sold by General Motors' Chevrolet division; now commonly used to refer to any limited-slip differential, regardless of automaker or type. [182] Post-it: Sticky note: 3M: Often used by consumers as if it were generic in the UK, U.S. and Canada, but still a legally recognized ...

  5. Mobile marketing - Wikipedia

    en.wikipedia.org/wiki/Mobile_marketing

    Because of this, digital marketing has become more essential, and mobile marketing is one of the newest digital marketing channels that people are considering; it can get information about the features of goods that people like without the need for buyers to go to the actual store. [7] SMS marketing has both inbound and outbound marketing ...

  6. Digital economy - Wikipedia

    en.wikipedia.org/wiki/Digital_economy

    The term digital economy came into use during the early 1990s. For example, many academic papers were published by New York University’s Center for Digital Economy Research. The term was the title of Don Tapscott's 1995 book, The Digital Economy: Promise and Peril in the Age of Networked Intelligence.

  7. Content marketing - Wikipedia

    en.wikipedia.org/wiki/Content_marketing

    Digital content marketing, which is a management process, uses digital products through different electronic channels to identify, forecast and satisfy the necessity of the customers. [29] Examples: On March 6, 2012, Dollar Shave Club launched their online video campaign. In the first 48 hours of their video debuting on YouTube they had over ...

  8. Milestones: A look back at AOL's 35 year history as an ...

    www.aol.com/news/2020-05-25-a-look-back-at-aols...

    America Online CEO Stephen M. Case, left, and Time Warner CEO Gerald M. Levin listen to senators' opening statements during a hearing before the Senate Judiciary Committee on the merger of the two ...

  9. Database marketing - Wikipedia

    en.wikipedia.org/wiki/Database_marketing

    "Database Marketing is an interactive approach to marketing, which uses individually addressable marketing media and channels (such as E mail, telephone and the sales force): to extend help to a company's target audience; to stimulate their demand; and to stay close to them by recording and keeping an electronic database memory of the customer ...