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  2. A list of companies that have pulled back on DEI, including ...

    www.aol.com/companies-harley-davidson-john-deere...

    The company announced in a press release on January 6 that it would stop setting representation goals, pause participating in external surveys related to DEI, and end a requirement for supply ...

  3. How an anti-‘woke’ firebrand is taking aim at the DEI ...

    www.aol.com/finance/afraid-robby-starbuck...

    Over the past three and a half months, Starbuck has used similar tweets to single out six other large companies: Tractor Supply, Ford, Lowe’s, Harley Davidson, Molson Coors, and Brown-Forman ...

  4. What is the DEI controversy at Harley-Davidson? - AOL

    www.aol.com/dei-controversy-harley-davidson...

    What sparked the controversy about Harley-Davidson? Conservative activist Robby Starbuck posted a 10-minute video on July 23 arguing the company "has gone woke." ... Deere and Tractor Supply ...

  5. Go woke, go broke - Wikipedia

    en.wikipedia.org/wiki/Go_woke,_go_broke

    Go woke, go broke, or alternatively get woke, go broke, is an American political catchphrase used by right-wing groups to criticize and boycott businesses publicly supporting progressive policies, including empowering women, LGBT people and critical race theory ("going woke"), claiming that stock value and business performance will inevitably suffer ("going broke") as a result of adopting ...

  6. Robby Starbuck - Wikipedia

    en.wikipedia.org/wiki/Robby_Starbuck

    Robby Starbuck (born 1988 or 1989 [1]) is an American conservative social media activist and former music video director.As a music video director, he worked with artists such as Akon, Eve, Smashing Pumpkins, and Yellowcard.

  7. Tractor Supply Company - Wikipedia

    en.wikipedia.org/wiki/Tractor_Supply_Company

    Tractor Supply Company (also known as TSCO or TSC), founded in 1938, is an American chain store that sells home improvement, agriculture, lawn and garden maintenance, livestock, equine and pet care equipment and supplies. It caters to farmers, ranchers, pet owners, and landowners.

  8. Consumers are rejecting the anti-woke movement to ... - AOL

    www.aol.com/finance/consumers-rejecting-anti...

    Consumers are rejecting the anti-woke movement to demand CEOs speak out on important social issues: ‘Today, you cannot say nothing’ Alan Murray, Nicholas Gordon August 11, 2023 at 6:00 AM

  9. 2023 Target Pride Month merchandise backlash - Wikipedia

    en.wikipedia.org/wiki/2023_Target_Pride_Month...

    Pride collection at a Target store in Seattle, Washington, in June 2023. Following Target's response, the company faced harsh criticism from GLAAD and several other LGBTQ+ advocacy groups, who requested that Target return all merchandise removed from its stores and website and to release a statement to reaffirm their commitment to the LGBTQ+ community.