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White Claw was created by Mark Anthony Group, run by Vancouverite Anthony von Mandl and also known for producing Mike's Hard Lemonade. [4] The brand experienced tremendous growth after its introduction in 2016. Von Mandl told Forbes his U.S. business is estimated to deliver close to $4 billion in revenue in 2020. [5]
The concept of flavored malt beverages has been popular since the 1990s. [7] The first widely available commercial example of the style was Two Dogs, which was brewed in Australia in 1993 and was claimed to be the "world's first brewed alcoholic lemonade" (falsely, because of the pre-existence of traditional drinks like sima, a fermented Finnish drink).
In February 2009, "Simply Lemonade with Raspberry" became available. In January 2012, "Simply Cranberry Cocktail" and "Simply Lemonade with Mango" were released. [4] The company introduced "Simply Peach" and "Simply Lemonade with Strawberry" in 2017. In 2018, the size of the 59oz bottles was reduced to 52oz to reduce production costs. The ...
Typically, most dishes run from $4 to $9, with the cost of beverages ranging a little wider due to a mix of non-alcoholic and alcoholic choices, smaller glasses, flights, and full-size cocktails.
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Lemon-lime soft drinks are typically colourless; however, however coloured varieties such as Limca are also available. Similar in appearance and flavor to the clear varieties of lemonade found in the UK and Australia, lemon-lime soft drinks are often packaged in green bottles to better distinguish them from soda water.
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