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  2. Google Web Designer - Wikipedia

    en.wikipedia.org/wiki/Google_Web_Designer

    Google Web Designer is a drag-and-drop page builder for Windows, Mac and Linux from Google for creating interactive HTML5 ads and other HTML5 content. [3] It offers a GUI with common design tools, such as a Text tool that integrates with Google Web Fonts , a Shapes tool, a Pen tool, and 3D tools. [ 4 ]

  3. Comprehensive layout - Wikipedia

    en.wikipedia.org/wiki/Comprehensive_layout

    In graphic design and advertising, a comprehensive layout or comprehensive, usually shortened to comp, is the page layout of a proposed design as initially presented by the designer to a client, showing the relative positions of text and illustrations before the final content of those elements has been decided upon. The comp thus serves as a ...

  4. Google Ad Manager - Wikipedia

    en.wikipedia.org/wiki/Google_Ad_Manager

    Google Ad Manager (GAM) is an online ad exchange platform for companies or individuals. This online server allows a company or person to manage their inventory of ads, the audiences those ads serve, and allows them to check the performance of the ads they are running, and allows them to manage the buying and selling of their ads by other networks. [11]

  5. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Google Ads can be integrated with Google Analytics 4 (GA4), [38] which can improve conversion tracking effectiveness. This integration allows for a more comprehensive understanding of user interactions across different platforms and devices. [39] Google Ads introduced enhanced conversions to make conversion measurement more accurate. [40]

  6. Page layout - Wikipedia

    en.wikipedia.org/wiki/Page_layout

    Grids and templates are page layout design patterns used in advertising campaigns and multiple-page publications, including websites. A grid is a set of guidelines, able to be seen in the design process and invisible to the end-user/audience, for aligning and repeating elements on a page. A page layout may or may not stay within those ...

  7. List of Google products - Wikipedia

    en.wikipedia.org/wiki/List_of_Google_products

    Google Ads – an online advertising platform. AdMob – a mobile advertising network. Google AdSense – a contextual advertising program for web publishers that delivers text-based advertisements that are relevant to site content pages. Google Ad Manager – an advertisement exchange platform.

  8. Google Marketing Platform - Wikipedia

    en.wikipedia.org/wiki/Google_Marketing_Platform

    Google Marketing Platform is an online advertising and analytics platform developed by Google and launched on July 24, 2018. [1] It unifies DoubleClick's advertising services (acquired in March 2008) and Google's own advertising and analytics services. [2] [3] [4] Google Marketing Platform is mainly used by big advertisers to buy ads on the ...

  9. Jigsaw (company) - Wikipedia

    en.wikipedia.org/wiki/Jigsaw_(company)

    Jigsaw LLC (formerly Google Ideas) [1] is a technology incubator created by Google. It formerly operated as an independent subsidiary of Alphabet Inc., [2] but came under Google management in February 2020. [3] Based in New York City, Jigsaw is dedicated to understanding global challenges and applying technological solutions.