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Jeep became a stand-alone division when the Eagle brand was retired shortly after Chrysler's merger with Daimler-Benz in 1998, and efforts were made to merge the Chrysler and Jeep brands as one sales unit. [13] Dealers with only the Chrysler franchise did not have a sport utility vehicle (SUV) to sell. Incorporating the Jeep line allowed them ...
Chrysler LeBaron, Dodge Diplomat, Dodge Aries, Plymouth Reliant, Dodge 400, Dodge 600 coupe & convertible, Dodge Daytona, Chrysler Laser, Chrysler minivans (NS), Chrysler minivans (RS), Chrysler minivans (RT) G (through 1991), B (1996 and later). (Plant was idled between 1991 and 1996.) Graham Brothers Dodge Plant: Stockton, California: 1926: 1954
To consolidate the marketing and maintain distribution through AMC dealerships following the 1987 acquisition, the Jeep/Eagle division of Chrysler Corporation was formed. [18] Chrysler's initial problem was that unlike the Big Three, which had multiple brands under their corporate name, American Motors had sold passenger cars under its ...
The Jeep-Eagle division was formed from the American Motors Jeep Renault dealer network. The Jeep and Eagle vehicles were marketed primarily by former American Motors dealers. The American Motors badge was last used on the Eagle Sports Wagon through the 1988 model year, then eliminated, and the Eagle car brand was phased out by 1998.
Chrysler was founded by Walter Chrysler on June 6, 1925, [1] when the Maxwell Motor Company (est. 1904) was re-organized into the Chrysler Corporation. [2]Walter Chrysler had originally arrived at the ailing Maxwell-Chalmers company in the early 1920s, having been hired to take over and overhaul the company's troubled operations just after a similar rescue job at the Willys car company.
Chrysler sold its equity stake to Mitsubishi in 1993, and Diamond-Star Motors was renamed Mitsubishi Motors Manufacturing America (MMMA) on July 1, 1995. [3] Despite the departure, the two companies have maintained various co-operative manufacturing agreements since and considered all vehicle produced until 1995 [ 9 ] as Diamond Star Motors.
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Since the 2014 sale of Chrysler and Jeep to FIAT jeeplike and other similar vehicles are now produced by BAIC subsidiary Beijing Automobile Works Co., Ltd. (BAW). Fiat-Chrysler plans to re-open Jeep production in China through a joint venture with Guangzhou Automobile Industry Group (GAIG). [86] Colombia – Willys Colombia – at least until ...
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