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Tourism in New Zealand comprised an important sector of the national economy – tourism directly contributed NZ$16.2 billion (or 5.8%) of the country's GDP in the year ended March 2019. [2] As of 2016 tourism supported 188,000 full-time-equivalent jobs (nearly 7.5% of New Zealand's workforce). The flow-on effects of tourism indirectly ...
The main marketing tool of Tourism New Zealand is the award-winning "100% Pure New Zealand" campaign, which had its ten-year anniversary in 2009. The brand has attracted debate at times from scientists such as Mike Joy , environmentalists, and the Green Party who see the 100% Pure brand as an environmental statement.
The Great Walks network was established by the Department of Conservation in 1992. [1] The network was established both as a way to advertise hiking in New Zealand, but also as a means of managing and conserving the most popular tracks which were increasingly being damaged by unrestricted tourism.
The Driving Creek Railway (DCR) was slowly expanded over the next 25 years to become one of the very few completely new railway lines in New Zealand in recent years. The project required significant civil engineering works due to the steep and complex terrain that the line traverses. Among these are the famous Double-Deck viaduct, three tunnels ...
The idea of a national walkway goes back to the 1970s, when it was first advocated for by the Federated Mountain Clubs of New Zealand. In 1975 the New Zealand Walkways Commission was established, but in 15 years made little progress. [2] [3] In 1994, journalist Geoff Chapple advocated for a New Zealand-long walking track, and founded Te Araroa ...
New Zealand (Māori: Aotearoa [aɔˈtɛaɾɔa]) is an island country in the southwestern Pacific Ocean.It consists of two main landmasses—the North Island (Te Ika-a-Māui) and the South Island (Te Waipounamu)—and over 700 smaller islands.
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