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Doxa, founded in 1889 by Georges Ducommun, began as a maker of dress watches and other timepieces. [1] Over the years, Doxa grew and branched out into other timekeeping markets. [2] In the late 1960s Doxa planned to produce a watch to be used while diving. Tests indicated that an orange face was more visible in murky water.
In the 1930s and 1940s, the brand was a huge success with its rectangular plated watches whose case was strongly curved to better fit the curve of the wrist. In 1932, Bulova ran a "Name the Watch" contest for its new $24.75 timepiece, with a top prize of $1,000 and total prizes of $10,000. [16]
Rectangular (2021) -- Oris’ first rectangular-shaped watch appeared in 1996 as a tribute to Miles Davis and a limited edition model was designed in honour of Bob Dylan in 2008. Neither had significant commercial appeal.
The Gruen Watch Company was formerly one of the largest watch manufacturers in the United States. It was in business from about 1894 to 1958 and was based in Cincinnati , Ohio . It was founded in 1894 by German-born watchmaker Dietrich Grün, who changed the spelling of his name to "Gruen" because the letter ü does not exist in English.
Universal Genève SA is a Swiss luxury watch company, [1] founded in 1894 as Universal Watch. It is a subsidiary of Breitling SA . Since its beginnings, the company has produced complete watches with in-house movements .
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