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Keratin hair treatments, or Brazilian blowouts, have their benefits and their drawbacks. Learn pros and cons, plus what you can do about them.
While there are formaldehyde-free keratin treatments on the market, those formulas don’t work as well. So, make sure you do your research and weigh the pros and cons of a keratin treatment.
Is a keratin treatment worth it? While these treatments save time perfecting the at-home blowout or splurging on frequent salon styling, you'll want to weigh all the pros and cons...
Read on to learn the truth about keratin treatments so you can decide whether to get one and, if so, which one is right for you. Keratin isn't really the star of the show. "Keratin...
Main benefits: Repairs the hair shaft, smoothes strands, adds shine. Who should use it: In general, keratin is most beneficial for those with thick, damaged, frizzy hair. Folks with fine, fragile hair may not fare as well. How often can you use it: At-home keratin-infused products can be used daily.
At-home or professional keratin hair treatments have several benefits: Hair appears shinier. Keratin hair treatments smooth the hair cuticle, making it less frizzy.
Experts break down the benefits, the downsides, and everything you need to know about getting the popular semi-permanent hair straightening treatment, keratin hair treatments.