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The University of Tampa (UTampa, UT or Tampa U) [7] is a private university in Tampa, Florida. It is accredited by the Southern Association of Colleges and Schools . UTampa offers more than 200 programs of study, including 19 master's degrees and a broad variety of majors, minors, pre-professional programs and certificates.
The key difference between the MS Marketing degree and the Master of Business Administration (MBA) degree is the required number of marketing courses in the degree. Typically the MBA degree may have a concentration in marketing or other fields of 4–6 courses. The MS Marketing degree will usually have 10–12 marketing courses.
The Master of Marketing Research (MMR) is a graduate degree program that may be from one to three years in length. Students pursuing this degree study the aspects of research in the field of marketing. Unlike an M.B.A., which is a general business degree, the Master of Marketing Research focuses solely on the aspects of marketing research.
Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...
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A postgraduate diploma (PgD, PgDip, PGDip, PG Dip., PGD, Dipl. PGD) is a postgraduate qualification at the level of a master's degree, awarded after a university degree, which supplements the original degree and awards them with a graduate diploma. The minimum requirement of completing a bachelor's degree is necessary to start the postgraduate ...
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Vaughn was previously a consultant of marketing and business in his own small company. He began his academic career at Bradley University as a faculty member in the Department of Marketing before joining the University of Tampa in 1984 as a coordinator in the Department of Marketing.