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  2. Xenu's Link Sleuth - Wikipedia

    en.wikipedia.org/wiki/Xenu's_Link_Sleuth

    The program follows links to other pages, and checks the links on those pages also, so it is possible to check an entire site for broken links in one session. Xenu displays a continuously updated list of URLs which can be sorted according to different criteria. [ 2 ]

  3. Competitor backlinking - Wikipedia

    en.wikipedia.org/wiki/Competitor_backlinking

    Competitor backlinking is a search engine optimization strategy that involves analyzing the backlinks of competing websites within a vertical search.The outcome of this activity is designed to increase organic search engine rankings and to gain an understanding of the link building strategies used by business competitors.

  4. PageRank - Wikipedia

    en.wikipedia.org/wiki/PageRank

    The rank value indicates an importance of a particular page. A hyperlink to a page counts as a vote of support. The PageRank of a page is defined recursively and depends on the number and PageRank metric of all pages that link to it ("incoming links"). A page that is linked to by many pages with high PageRank receives a high rank itself.

  5. Backlink - Wikipedia

    en.wikipedia.org/wiki/Backlink

    A web resource may be (for example) a website, web page, or web directory. [1] A backlink is a reference comparable to a citation. [2] The quantity, quality, and relevance of backlinks for a web page are among the factors that search engines like Google evaluate in order to estimate how important the page is.

  6. Link farm - Wikipedia

    en.wikipedia.org/wiki/Link_farm

    A diagram of a link farm. Each circle represents a website, and each arrow represents a pair of hyperlinks between two websites. On the World Wide Web, a link farm is any group of websites that all hyperlink to other sites in the group for the purpose of increasing SEO rankings. [1]

  7. Help:What links here - Wikipedia

    en.wikipedia.org/wiki/Help:What_links_here

    For a given relation the backlinks of a page can be produced in-page. A series of queries, one for each relation (which seems cumbersome but can be put in a template like ), provides an in-page list of backlinks sorted by relation. Moreover, forward links and attributes of the resulting pages can also be provided, and also backlinks of backlinks.

  8. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.

  9. Wikipedia:Link rot - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Link_rot

    Any kind of mechanism that prevents automated tools from detecting the status of a page. Most common are CloudFlare, rate limiters and IP blockers. Bot Blockers can cause false 404s. Hard-404 or Dead link. A page that returns 404 status code, a dead link. Soft-404. A URL that redirects to a page with different content from the original.

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