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Bath & Body Works was founded in 1990 in New Albany, Ohio as the beauty line for Express, Inc. [4] The company's first store opened in a Cambridge, Massachusetts mall in September 1990. [5] In 1991, the Body Shop sued Bath & Body Works, resulting in Bath & Body Works rebranding itself.
Bath & Body Works, Inc. (formerly known as L Brands, Inc., Limited Brands, Inc. and The Limited, Inc.) is an American specialty retail company based in Columbus, Ohio. It owns Bath & Body Works , posted $7.4 billion in revenue in 2023, and was listed as 481 on the 2024 Fortune 500 list of largest United States companies by revenue.
By 2006, the majority of the revenue for Limited Brands came from Victoria's Secret and Bath & Body Works. [ 138 ] In July 2007, Limited Brands sold a 75% interest in Limited Stores and Express to Sun Capital Partners , in order to focus on expanding their Victoria's Secret and Bath & Body Works units. [ 139 ]
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