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Since 2008, LEGO has had a program titled “LEGO Ideas” where netizens can pitch sets, which, if they get enough votes, end up being made into real sets, with the idea creator getting a 1% royalty.
Lego Ideas (formerly known as Lego Cuusoo and stylized in start case) is a website run by Chaordix and The Lego Group, which allows users to submit ideas for Lego products to be turned into potential sets available commercially, with the original designer receiving 1% of the royalties. [2]
FIRST Lego League Explore started out as a pilot program in 2004 to encourage young children to have interest in science and engineering. In the first pilot year, the teams were provided with some specific Lego parts by FIRST, but that idea was dropped in later years. Teams now use any Lego elements that they have to build the models.
Lego Serious Play in action. Lego Serious Play is a facilitation methodology developed at the Lego Group. Since 2010 it is available under an open source community-based model. [1] Its goal is improving creative thinking and communication. People build with Lego bricks three
Ahsoka Tano (set number: 40539) has come full circle as Lego Ideas hosts a model showcase to mark the revealed of the 150th BrickHeadz. [130] Obi-Wan Kenobi & Darth Vader (set number: 40547) was released in August 2022 and based on Obi-Wan Kenobi TV series. The set consists of 260 pieces and two baseplates.
In 2019, The Lego Group had unveiled a pair of Lego Education sets created exclusively for the FIRST LEGO League season. [37] Boomtown Build (set number: 45810) was released in 2020. The set consists of 738 pieces. [37] Challenge Set 2020 (set number: 45813) was released in 2020. The set consists of 1634 pieces with 2 minifigures.
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Since its launch, toy critics have said that Bionicle has changed the way children think and play with Lego products by combining "The best of Lego building with the story telling and adventure of an action figure". Toy statistics have revealed that as of 2009, 85% of American boys aged 6–12 had heard of Bionicle while 45% owned the sets. [22]
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