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It is one of the four main types of social movements in sociology: alternative, redemptive, reformative, and revolutionary. Mothers Against Drunk Driving (MADD) is an example of an alternative social movement because it targets one behavior—drunk driving. Through its efforts, MADD has caused tougher drunk driving laws to be enacted, and thus ...
innovation movement - movements which want to introduce or change particular norms, values, etc. The singularitarianism movement advocating deliberate action to effect and ensure the safety of the technological singularity is an example of an innovation movement. conservative movement - movements which want to preserve existing norms, values, etc.
Social movement theory is an interdisciplinary study within the social sciences that generally seeks to explain why social mobilization occurs, the forms under which it manifests, as well as potential social, cultural, political, and economic consequences, such as the creation and functioning of social movements.
An alternative lifestyle or unconventional lifestyle is a lifestyle perceived to be outside the norm for a given culture. The term alternative lifestyle is often used pejoratively . [ 1 ] Description of a related set of activities as alternative is a defining aspect of certain subcultures .
The term new social movements (NSMs) is a theory of social movements that attempts to explain the plethora of new movements that have come up in various western societies roughly since the mid-1960s (i.e. in a post-industrial economy) which are claimed to depart significantly from the conventional social movement paradigm.
Alternative culture is a type of culture that exists outside or on the fringes of mainstream or popular culture, usually under the domain of one or more subcultures. These subcultures may have little or nothing in common besides their relative obscurity, but cultural studies uses this common basis of obscurity to classify them as alternative ...
A late 1980s development, the queer movement can be considered a subculture broadly encompassing those that reject normativity in sexual behavior, and who celebrate visibility and activism. The wider movement coincided with growing academic interests in queer studies and queer theory. Aspects of sexual subcultures can vary along other cultural ...
John Milton Yinger originated the term "contraculture" in his 1960 article in American Sociological Review.Yinger suggested the use of the term contraculture "wherever the normative system of a group contains, as a primary element, a theme of conflict with the values of the total society, where personality variables are directly involved in the development and maintenance of the group's values ...