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  2. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    Supply chain finance. v. t. e. A business plan is a formal written document containing the goals of a business, the methods for attaining those goals, and the time-frame for the achievement of the goals. It also describes the nature of the business, background information on the organization, the organization's financial projections, and the ...

  3. Business Model Canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  4. Executive summary - Wikipedia

    en.wikipedia.org/wiki/Executive_summary

    Executive summary. An executive summary (or management summary, sometimes also called speed read) is a short document or section of a document produced for business purposes. It summarizes a longer report or proposal or a group of related reports in such a way that readers can rapidly become acquainted with a large body of material without ...

  5. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals. It is often created together by marketing ...

  6. Table of contents - Wikipedia

    en.wikipedia.org/wiki/Table_of_contents

    A table of contents usually includes the titles or descriptions of first-level headings ( chapters in longer works), and often includes second-level headings ( sections or A-heads) within the chapters as well, and occasionally even includes third-level headings ( subsections or B-heads) within the sections as well.

  7. Terms of reference - Wikipedia

    en.wikipedia.org/wiki/Terms_of_reference

    Terms of reference ( TOR) define the purpose and structures of a project, committee, meeting, negotiation, or any similar collection of people who have agreed to work together to accomplish a shared goal. [ 1][ 2] Terms of reference show how the object in question will be defined, developed, and verified. They should also provide a documented ...

  8. Concept of operations - Wikipedia

    en.wikipedia.org/wiki/Concept_of_operations

    Concept of operations. A concept of operations (abbreviated CONOPS, CONOPs, [ 1] or ConOps[ 2]) is a document describing the characteristics of a proposed system from the viewpoint of an individual who will use that system. Examples include business requirements specification or stakeholder requirements specification (StRS).

  9. Content strategy - Wikipedia

    en.wikipedia.org/wiki/Content_strategy

    Content strategy guides the planning, development, and management of content. It is a recognized field in user experience design, and it also draws from adjacent disciplines such as information architecture, content management, business analysis, digital marketing, and technical communication .

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