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  2. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...

  3. Standard Ebooks - Wikipedia

    en.wikipedia.org/wiki/Standard_Ebooks

    Standard Ebooks produces e-books by following a unified style guide, which specifies everything from typography standards to semantic tagging and internal code structure, with the goal of creating a consistent corpus, aligned with modern publishing standards and "cleaned of ancient and irrelevant ephemera [example needed]."

  4. Google Books - Wikipedia

    en.wikipedia.org/wiki/Google_Books

    Google Books (previously known as Google Book Search, Google Print, and by its code-name Project Ocean) [1] is a service from Google that searches the full text of books and magazines that Google has scanned, converted to text using optical character recognition (OCR), and stored in its digital database. [2]

  5. Category:Marketing books - Wikipedia

    en.wikipedia.org/wiki/Category:Marketing_books

    Download as PDF; Printable version; In other projects Wikidata item; ... Pages in category "Marketing books" The following 20 pages are in this category, out of 20 ...

  6. Crossing the Chasm - Wikipedia

    en.wikipedia.org/wiki/Crossing_the_Chasm

    Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers or simply Crossing the Chasm (1991, revised 1999 and 2014), is a marketing book by Geoffrey A. Moore that examines the market dynamics faced by innovative new products, with a particular focus on the "chasm" or adoption gap that lies between early and mainstream markets.

  7. ebook - Wikipedia

    en.wikipedia.org/wiki/Ebook

    An e-reader, also called an e-book reader or e-book device, is a mobile electronic device that is designed primarily for the purpose of reading e-books and digital periodicals. An e-reader is similar in form, but more limited in purpose than a tablet .

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    mail.aol.com

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  9. Direct digital marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_digital_marketing

    Direct digital marketing is a marketing method that uses such things as a consumer's email to send advertisements and other forms of communications to a target audience. Direct marketing campaigns feature calls-to-action that allow marketers to track and measure responses consumers have to marketing campaigns.

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