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Television advertising involves three main tasks: creating a television advertisement that meets broadcast standards, placing the advertisement on television to reach the desired customer and then measuring the outcomes of these ads, including the return on investment.
1940: The American Federal Communications Commission, (), holds public hearings about television; 1941: First television advertisements aired. The first official, paid television advertisement was broadcast in the United States on July 1, 1941, over New York station WNBT (now WNBC) before a baseball game between the Brooklyn Dodgers and the Philadelphia Phillies.
Fables of abundance: A cultural history of advertising in America (1995) McDonald, Colin, and Jane Scott. "A brief history of advertising." in The Sage Handbook of Advertising (Sage, 2007) pp: 17-34. Marchand, Roland. Advertising the American dream: Making way for modernity, 1920–1940 (U of California Press, 1985) online; Mendelová, Dáša.
Family watching TV, 1958. The concept of television is the work of many individuals in the late 19th and early 20th centuries. The first practical transmissions of moving images over a radio system used mechanical rotating perforated disks to scan a scene into a time-varying signal that could be reconstructed at a receiver back into an approximation of the original image.
The history of television began long before millions of people gathered in front of their black-and-white sets and fiddled with the antenna and horizontal hold to watch Lucy, Uncle Miltie and ...
This list should not be interpreted to mean the whole of a country had television service by the specified date. For example, the United States, Great Britain, Germany, and the former Soviet Union all had operational television stations and a limited number of viewers by 1939. Very few cities in each country had television service.
HBO was the first true premium cable (or "pay-cable") network as well as the first television network intended for cable distribution on a regional or national basis; however, there were notable precursors to premium cable in the pay-television industry that operated during the 1950s and 1960s (with a few systems lingering until 1980), as well ...
Obama's use of social media has been compared to Franklin D. Roosevelt and John F. Kennedy's adoption of the radio and television, and, for that, Obama has been known as "the first social media ...