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  2. Promotional merchandise - Wikipedia

    en.wikipedia.org/wiki/Promotional_merchandise

    The first known promotional products in the United States were commemorative buttons dating back to the election of George Washington in 1789. During the early 19th century, there were some advertising calendars, rulers, and wooden specialties, but there was no organized industry for the creation and distribution of promotional items until later in the 19th century.

  3. Premium (marketing) - Wikipedia

    en.wikipedia.org/wiki/Premium_(marketing)

    Free premiums are sales promotions that involve the consumer purchasing a product in order to receive a free gift or reward. An example of this is the ‘buy a coffee and receive a free muffin’ campaign used by some coffee houses. Self-liquidating premiums are when a consumer is expected to pay a designated monetary value for a gift or item.

  4. Promotional apparel - Wikipedia

    en.wikipedia.org/wiki/Promotional_apparel

    The industry of promotional products has evolved quite a bit to meet the needs of both the producer and seller of the promotional items. Two major organizations play a substantial role within the industry. One organization is the Promotional Products Association International (PPAI), which was founded in 1904 as a method used to address issues ...

  5. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity/public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market demand or improve product availability.

  6. Free shipping - Wikipedia

    en.wikipedia.org/wiki/Free_shipping

    Since the vendor typically makes the shipping arrangements, it is entirely possible that the cost of shipping passed on to the consumer will not be the same as the cost of shipping borne by the vendor. Some online vendors use this as a source of revenue, further increasing profits or allowing the vendor to advertise even lower up-front prices. [2]

  7. The 20 best Thanksgiving Black Friday deals you can shop ...

    www.aol.com/lifestyle/the-20-thanksgiving-black...

    This Jennifer Aniston-fave serum stick is the ideal delivery system for softening fine lines, prepping skin for makeup and targeting dry patches (I've tried it — it actually blurred my wrinkles).

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