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  2. Market Opportunity Navigator - Wikipedia

    en.wikipedia.org/wiki/Market_Opportunity_Navigator

    MON was applied in three key steps: first, by identifying potential market opportunities where the technology’s strengths could meet demand; second, by evaluating these opportunities using an attractiveness map to compare potential benefits and challenges; and finally, by creating an agile focus dartboard to prioritize short- and long-term ...

  3. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    SWOT has been described as a "tried-and-true" tool of strategic analysis, [3] but has also been criticized for limitations such as the static nature of the analysis, the influence of personal biases in identifying key factors, and the overemphasis on external factors, leading to reactive strategies. Consequently, alternative approaches to SWOT ...

  4. Opportunity management - Wikipedia

    en.wikipedia.org/wiki/Opportunity_management

    Opportunity management is a collaborative approach for economic and business development. The process focuses on tangible outcomes. [2] Opportunity management may result in interesting and motivating projects that help improve teamwork. [3] Its three components are generating ideas, recognizing opportunities, and; driving opportunities. [4]

  5. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    Goals and objectives: An analysis on the mission of the business, the industry of the business and the stated goals required to achieve the mission. Position: An analysis on the marketing strategy and the marketing mix. Performance: An analysis on how effective the business is achieving their stated mission and goals.

  6. Viability study - Wikipedia

    en.wikipedia.org/wiki/Viability_study

    This type of report examines either a stated need or a selection of choices, or in some cases both. The report is a collection of analysis and evaluation of the situation, and generally will examine the strengths and weaknesses, opportunities and threats in the situation, take them into account, and be combined with the feasibility report in order to give a recommendation.

  7. Organizational analysis - Wikipedia

    en.wikipedia.org/wiki/Organizational_analysis

    If the objective is not attainable a different objective must be selected and the process repeated. Users of SWOT analysis need to ask and answer questions that generate meaningful information for each category (strengths, weaknesses, opportunities, and threats) to make the analysis useful and find their competitive advantage.

  8. Strategic thinking - Wikipedia

    en.wikipedia.org/wiki/Strategic_thinking

    Envisioning the long term implications of decisions. Thinking about the long-term impact or implications means we take a wide-angle lense to discover all opportunities to achieve a purpose, goal, or a set of goals. [37] Identifying patterns. Looking for connections and patterns beyond the immediate situation. [38] Creating psychological distance.

  9. Competitor analysis - Wikipedia

    en.wikipedia.org/wiki/Competitor_analysis

    This analysis provides both an offensive and defensive strategic context to identify opportunities and threats. Profiling combines all of the relevant sources of competitor analysis into one framework in the support of efficient and effective strategy formulation, implementation, monitoring and adjustment.