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Three logos: NASA, IBM by Paul Rand and the International Bureau of Weights and Measures. Coat of arms of the Chiswick Press. A logo (abbreviation of logotype; [1] from Ancient Greek λόγος (lógos) 'word, speech' and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition.
Visual brand language is the intentional use of design elements- such as shape, colour, materials, finish, typography and composition- to subliminally communicate a company's values and personality through imagery and design style. It is intended to create a first impression of the brand for the consumer.
Such design was used for example by Danish and Swedish versions, using the flags of Denmark and Sweden, respectively. [8] [9] The other option used by some versions of Wikipedia was to design their own distinct logos, for example the French Wikipedia, which used the green circle with a white dove on it, as its logo. [10]
The new logo featured two seagulls formed into a bigger seagull, representing the spirit of Greece and the airline's values. The new logo was inspired by Greek sky and seas, historical architecture and the country's design heritage. [4] Aerolíneas Argentinas: A condor. Aeromexico: An eagle knight. Air Arabia: A seagull. Air Lithuania: A crane.
In regard to uploading company logo images, please note the guidelines at Wikipedia:Logos.Two relevant guidelines state: "Logos that contain corporate slogans should be omitted in favour of equivalent logos that do not", and "Generally, logos should be used only when the company and its logo are reasonably familiar".
The logo is also said to symbolize the wing of the Greek goddess of victory, Nike. [13] [5] When first released, the design was displayed in a variety of colors to stand out on the track from other shoe manufacturers. [9] Nike primarily used the red and white color palette on its logo for much of its history.
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