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In 2018 Tesco began phasing out Everyday Value in favour of "tertiary brands" such as "Ms Molly's", "Hearty Food Co." and "Stockwell & Co.", in effect imitating what Aldi and Lidl do and reviving a previous attempt in 2009 known as 'Discount Brands at Tesco'. [4] In 2023 Tesco released a clothing range featuring the original Tesco Value branding.
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In the 1960s, Tesco set up a non-food division, Tesco Home 'n' Wear, headed by Leslie Porter. It had stand-alone shops and departments in larger shops, and from 1975 a distribution centre in Milton Keynes. Although Tesco continued to stock non-food items the stand-alone shops were closed and the name was no longer in use when Tesco Extra was ...
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Tesco took ownership of the brand in 2018 after its purchase of Booker Group. [2] Premier stores are generally convenience shops, stocking branded and own brand products, such as Euro Shopper [3] [4] [5] and Jacks (part of the Tesco family) products. [6] [7] Some Premier stores include a Post Office branch.
Tesco has operated on the Internet since 1994 and started an online shopping service named 'Tesco Direct' in 1997. Concerned with poor web response times (in 1996, broadband was virtually unknown in the United Kingdom), Tesco offered a CDROM-based off-line ordering program which would connect only to download stock lists and send orders.
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