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Hello Kitty (Japanese: ハロー・キティ, Hepburn: Harō Kiti), [6] also known by her real name Kitty White (キティ・ホワイト, Kiti Howaito), [5] is a fictional character created by Yuko Shimizu, currently designed by Yuko Yamaguchi, and owned by the Japanese company Sanrio.
In honor of Hello Kitty's 50th birthday, ... Hello Kitty became a global merchandising superstar, appearing on kids notebooks, lunchboxes and clothing — and later on adult merchandise, too. ...
The character was created by Hello Kitty designer Yuko Yamaguchi. The brand specializes in rock-themed and high fashion goods, and was voted more popular than Hello Kitty in the 2018 Sanrio Character Ranking. Yoshikitty is the first Sanrio character modeled after a real-life person. [1]
Because of this trend, companies such as Sanrio came out with merchandise like Hello Kitty. Hello Kitty was an immediate success and the obsession with cute continued to develop in other areas as well. More recently, Sanrio has released kawaii characters with deeper personalities that appeal to an older audience, such as Gudetama and Aggretsuko.
Sanrio has created over 450 characters as of 2022, the best known of which is the white cat character Hello Kitty from 1974. [35] Other well-known characters include the pink rabbit My Melody from 1975, the frog Keroppi from 1988, the penguin Bad Badtz-Maru from 1993, the white dog Cinnamoroll from 2001, the black rabbit Kuromi from 2005, the animal series Jewelpet from 2008, the egg character ...
[2] [21] [17] Hello Kitty is portrayed with a large family including her twin sister Mimmy, who wears a yellow bow, papa George and mama Mary. [21] [17] Originally Hello Kitty was only marketed towards pre-teenage girls, but beginning in the 1990s, the brand found commercial success among teenage and adult consumers as well. [22]
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