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2. Brazilian hair straightening - Wikipedia

   en.wikipedia.org/wiki/Brazilian_hair_straightening

   Brazilian hair straightening treatments are meant to mostly or partially eliminate hair frizz and straighten curls and waves. They can be performed on all types of hair, whether natural or chemically treated (bleached, highlighted, colored, permed, relaxed or previously straightened). The effect usually lasts about three months.

3. Sunsilk - Wikipedia

   en.wikipedia.org/wiki/Sunsilk

   Sunsilk began its first television advertising in 1955 with a campaign that focused on specific hair "issues". In the UK, the campaign focused on shiny hair. During the 1960s, a television commercial of Sunsilk featured a tune composed by John Barry, "The Girl with the Sun in Her Hair", which became so popular that it was subsequently released as a pop single.

4. Leila Velez - Wikipedia

   en.wikipedia.org/wiki/Leila_Velez

   Leila Velez is a Brazilian entrepreneur and the founder of Beleza Natural, a chain of beauty salons. From simple beginnings in Rio de Janeiro, she opened her first salon in 1993, afterwards expanding her enterprise, so that by 2017 the company operated in five states of Brazil, with 45 salons, and employed over 4000 people.

5. Natura & Co - Wikipedia

   en.wikipedia.org/wiki/Natura_&_Co

   Currently the company is the largest Brazilian cosmetics company by revenue. In May 2019 Natura & Co announced that it had entered into definitive agreement to acquire Avon Products , Inc. The transaction was approved by Brazilian regulations authorities in the beginning of November 2019 and was completed in January 2020, making Natura & Co the ...

6. Hair straightening - Wikipedia

   en.wikipedia.org/wiki/Hair_straightening

   Hair straightening is a hair styling technique used since the 1890s involving the flattening and straightening of hair in order to give it a smooth, streamlined, and sleek appearance. [1] It became very popular during the 1950s among black males and females of all races.

7. Cécred - Wikipedia

   en.wikipedia.org/wiki/Cécred

   Cécred is a hair care brand developed and launched in 2024 by American singer-songwriter Beyoncé. [3] [4] [5] The brand was developed over six years prior to its launch, which included product development and clinical, lab and salon trials.