Search results
Results from the WOW.Com Content Network
Many corporate-jargon terms have straightforward meanings in other contexts (e.g., leverage in physics, or picked up with a well-defined meaning in finance), but are used more loosely in business speak. For example, a deliverable can become any service or product. [9]
A body of water open to all. Typically a synonym for International Waters, or in other legal parlance, the "High Seas". mea culpa: through my fault An acknowledgement of wrongdoing. / ˈ m eɪ. ə ˈ k u l. p ə / mens rea: guilty mind One of the requirements for a crime to be committed, the other being actus reus, the guilt act. This ...
Refers to situations in which a single example or observation indicates a general or universal truth. Coined in Virgil, Aeneid II 65-6. Example: visible in the court of King Silas in the American television series Kings. ab urbe condita (AUC) from the founding of the City: i.e., "from the founding of Rome", which occurred in 753 BC, according ...
Business and management research is a systematic inquiry that helps to solve business problems and contributes to management knowledge. It Is an applied research. Four factors (Easterby-Smith, 2008) combine to make business and management a distinctive focus for research : Transdiscipline approach
The abbreviation is used in an endnote or footnote to refer the reader to a cited work, standing in for repetition of the full title of the work. [1] Op. cit. thus refers the reader to the bibliography, where the full citation of the work can be found, or to a full citation given in a previous footnote.
The modern use of the phrase is generally attributed to Fred R. Barnard. Barnard wrote this phrase in the advertising trade journal Printers' Ink, promoting the use of images in advertisements that appeared on the sides of streetcars. [6] The December 8, 1921, issue carries an ad entitled, "One Look is Worth A Thousand Words."
Brand language is the body of words, phrases, and terms that an organization uses to describe its purpose or in reference to its products. Brand language is used in marketing to help consumers connect specific words or ideas to specific companies or products. [ 1 ]
Most corporate advertisements are short, memorable phrases, often between three and five words. [2] Slogans adopt different tones to convey different meanings. For example, funny slogans can enliven conversation and increase memorability. [3] Slogans often unify diverse corporate advertising pieces across different mediums. [2]