enow.com Web Search

  1. Ads

    related to: should i trademark my slogan or logo for gaming name for business meaning

Search results

  1. Results from the WOW.Com Content Network
  2. United States trademark law - Wikipedia

    en.wikipedia.org/wiki/United_States_trademark_law

    A trademark is a word, phrase, or logo that identifies the source of goods or services. [1] Trademark law protects a business' commercial identity or brand by discouraging other businesses from adopting a name or logo that is "confusingly similar" to an existing trademark. The goal is to allow consumers to easily identify the producers of goods ...

  3. Fair use (U.S. trademark law) - Wikipedia

    en.wikipedia.org/wiki/Fair_use_(U.S._trademark_law)

    Intent to show confusion is also relevant; hence, as a general rule the trademark should be used no more than necessary for the legitimate purpose. [5] By the same token, use of a word mark is preferred to a logo, and a word mark in the same style of type as surrounding text is preferred to a word mark in its trademarked distinctive type.

  4. Wordmark - Wikipedia

    en.wikipedia.org/wiki/Wordmark

    A wordmark logo (also called a lettermark or a lettermark logo) is a type of logo, not a type of wordmark, [citation needed] which consists of just text set in a particular style, such as a typeface or color, without other graphical features. [citation needed] For example, the SONY logo contains only the name in uppercase, set in a particular ...

  5. Trademark - Wikipedia

    en.wikipedia.org/wiki/Trademark

    The advent of the domain name system has led to attempts by trademark holders to enforce their rights over domain names that are similar or identical to their existing trademarks, particularly by seeking control over the domain names at issue. As with dilution protection, enforcing trademark rights over domain name owners involves protecting a ...

  6. List of generic and genericized trademarks - Wikipedia

    en.wikipedia.org/wiki/List_of_generic_and...

    Trademark owned by Philips in the European Union and various other jurisdictions, but invalidated in the United States due to it being merely a descriptive term. [2] [3] [4] Aspirin Still a Bayer trademark name for acetylsalicylic acid in about 80 countries, including Canada and many countries in Europe, but declared generic in the U.S. [5] Catseye

  7. Product naming - Wikipedia

    en.wikipedia.org/wiki/Product_naming

    The process involved in product naming can take months or years to complete. Some key steps include specifying the objectives of the branding, developing the product name itself, evaluating names through target market testing and focus groups, choosing a final product name, and finally identifying it as a trademark for protection. [1]

  1. Ads

    related to: should i trademark my slogan or logo for gaming name for business meaning