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  2. Marginal revenue - Wikipedia

    en.wikipedia.org/wiki/Marginal_revenue

    Marginal revenue is the concept of a firm sacrificing the opportunity to sell the current output at a certain price, in order to sell a higher quantity at a reduced price. [8] Profit maximization occurs at the point where marginal revenue (MR) equals marginal cost (MC).

  3. Markup rule - Wikipedia

    en.wikipedia.org/wiki/Markup_rule

    or "marginal revenue" = "marginal cost". A firm with market power will set a price and production quantity such that marginal cost equals marginal revenue. A competitive firm's marginal revenue is the price it gets for its product, and so it will equate marginal cost to price. (′ / +) =

  4. Profit maximization - Wikipedia

    en.wikipedia.org/wiki/Profit_maximization

    Marginal cost and marginal revenue, depending on whether the calculus approach is taken or not, are defined as either the change in cost or revenue as each additional unit is produced or the derivative of cost or revenue with respect to the quantity of output. For instance, taking the first definition, if it costs a firm $400 to produce 5 units ...

  5. Cost curve - Wikipedia

    en.wikipedia.org/wiki/Cost_curve

    The marginal cost is shown in relation to marginal revenue (MR), the incremental amount of sales revenue that an additional unit of the product or service will bring to the firm. This shape of the marginal cost curve is directly attributable to increasing, then decreasing marginal returns (and the law of diminishing marginal returns).

  6. Inverse demand function - Wikipedia

    en.wikipedia.org/wiki/Inverse_demand_function

    The marginal revenue function has twice the slope of the inverse demand function. [9] The marginal revenue function is below the inverse demand function at every positive quantity. [10] The inverse demand function can be used to derive the total and marginal revenue functions. Total revenue equals price, P, times quantity, Q, or TR = P×Q.

  7. Marginal cost - Wikipedia

    en.wikipedia.org/wiki/Marginal_cost

    Marginal cost is the change of the total cost from an additional output [(n+1)th unit]. Therefore, (refer to "Average cost" labelled picture on the right side of the screen. Average cost. In this case, when the marginal cost of the (n+1)th unit is less than the average cost(n), the average cost (n+1) will get a smaller value than average cost(n).

  8. Gross margin - Wikipedia

    en.wikipedia.org/wiki/Gross_margin

    To verify a margin (%): Cost as % of sales = 100% − Margin % "When considering multiple products with different revenues and costs, we can calculate overall margin (%) on either of two bases: Total revenue and total costs for all products, or the dollar-weighted average of the percentage margins of the different products." [1]

  9. Monopoly price - Wikipedia

    en.wikipedia.org/wiki/Monopoly_price

    Marginal cost (MC) relates to the firm's technical cost structure within production, and indicates the rise in total cost that must occur for an additional unit to be supplied to the market by the firm. [1] The marginal cost is higher than the average cost because of diminishing marginal product in the short run. [1]