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  2. Audience analysis - Wikipedia

    en.wikipedia.org/wiki/Audience_analysis

    As a result, the document, which used the informal slang of black South African youth, did not effectively communicate with its target audience. After the dissemination of the document, Van der Land used focus groups and interviews of a sample of the target audience to discover what improvements should be made. Upon considering the audience's ...

  3. Executive summary - Wikipedia

    en.wikipedia.org/wiki/Executive_summary

    Executive summaries are important as a communication tool in both academia and business. For example, members of Texas A&M University's Department of Agricultural Economics observe that "An executive summary is an initial interaction between the writers of the report and their target readers: decision makers, potential customers, and/or peers.

  4. Target audience - Wikipedia

    en.wikipedia.org/wiki/Target_audience

    The target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to the previously intended audience.In marketing and advertising, the target audience is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message.

  5. When marketing a business, knowing your target audience ... - AOL

    www.aol.com/marketing-business-knowing-target...

    Business owners should understand who their customers are, their needs and how to reach them. When marketing a business, knowing your target audience is key Skip to main content

  6. Go-to-market strategy - Wikipedia

    en.wikipedia.org/wiki/Go-to-market_strategy

    Marketing strategy includes every marketing activity that helps an organization target the market after conducting market research. [14] The go-to-market strategy usually develops during the introduction of new products or services. [citation needed] Marketing strategy covers: [15] the products or services of a business

  7. Outline (list) - Wikipedia

    en.wikipedia.org/wiki/Outline_(list)

    An outline, also called a hierarchical outline, is a list arranged to show hierarchical relationships and is a type of tree structure. An outline is used [1] to present the main points (in sentences) or topics of a given subject. Each item in an outline may be divided into additional sub-items.

  8. Target market - Wikipedia

    en.wikipedia.org/wiki/Target_market

    The target market typically consists of consumers who exhibit similar characteristics (such as age, location, income or lifestyle) and are considered most likely to buy a business's market offerings or are likely to be the most profitable segments for the business to service by OCHOM Once the target market(s) have been identified, the business ...

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