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Download as PDF; Printable version; ... Mass media theorists (10 C, 192 P) Military theorists (6 C, ... Pages in category "Theorists"
The macro social systems level is the outer-most ring of the model that represent the influences from social systems as a whole. This level focus on how ideological forces shape and influence media content. For this reason, it is often employed in cross-national comparative media studies. [2]
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Film theory seeks to systematize film as a medium. It may use Critical theory , Formalism , Marxism , philosophy of language , or Lacanian psychoanalysis , while film criticism analyzes and examines a specific film (though larger generalizations can still be deduced from criticism).
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On a simpler level, McLuhan explains how different media shape the audience's experience differently by creating two subgroups of media: hot media and cold media. [ 10 ] McLuhan also argues that the combination of human senses used to receive a message is a key element that makes one medium different from the others.