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The remainder of Dunlop Slazenger was eventually sold to Sports Direct for £40 million in 2004. Since then Dunlop, Slazenger and other brands have been licensed or sold to other companies, notably Dunlop Sport being sold to Sumitomo Rubber Industries (SRI), a company of Sumitomo Group, for US$ 137.5 million in 2016–17. [7]
Dunlop is a brand of tyre originally produced by the Dunlop Pneumatic Tyre Company from the end of the 19th century, taking its name from John Boyd Dunlop. The brand is used for many other products made from rubber or with rubber components and some with a looser connection to rubber.
Golf products currently commercialized under the "Maxfli" brand include bags, gloves, and accessories such as training aids and umbrellas. Maxfli was previously owned by the Dunlop Slazenger group before its acquisition by TMaG in 2003. [ 2 ]
Slazenger (/ ˈ s l æ z ə n dʒ ər /) is a British sports equipment brand owned by the Frasers Group (formerly Sports Direct). [1] One of the world's oldest sport brands, the company was established as a sporting goods shop in 1881 by entrepreneurial brothers, Ralph and Albert Slazenger, on Cannon Street, London. [2]
The Dunlop Masters golf tournament was established in 1946. [9] It was sponsored by Dunlop until 1982, and is now known as the British Masters. In 1957 Dunlop acquired the golf club manufacturer John Letters of Scotland. [10] In 1959 the Slazenger Group was acquired. [5] The Dunlop "flying D" logo was introduced in 1960. [9]
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