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The company started off as an automotive community blog where consumers could post reviews and questions about local dealers, shops, and types of cars. Dealers expressed interest in advertising on the site, and the company changed its business strategy to connect dealers and consumers by putting inventory on the site.
In January 2011, TrueCar released ClearBook, a used vehicle index that analyzes the used car market in the same way TrueCar did for new cars. [13] [14] In May 2011, TrueCar acquired News Corp-backed Honk.com, a social car shopping platform. [15] In late 2011, TrueCar launched a television advertising campaign with commercials promoting its ...
Used-car lots, either attached to a new-car dealer or standalone, offer a buying experience that's most similar to purchasing new. Then there are the used-only chains, which you might prefer for ...
Since most states have requirements for a dealer to warranty or even guarantee a used vehicle for a certain amount of time and or mileage if sold to the public at a certain price, [10] a dealer must make a profit selling the previously traded car (now a used car). Trade-in value is an important facet of the car deal.
A used inexpensive car is now becoming more and more of a luxury. What the market wants right now is not available, and that’s $3,000, $4,000 and $5,000 cars.
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