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The term "marketing brochure" refers to a small document, or pamphlet, which describes and promotes various products or services to be marketed. Some companies have developed computer printing software to generate marketing brochures, [ 6 ] [ 7 ] [ 8 ] which might be available for use at a public library.
A pamphlet is an unbound book (that is, without a hard cover or binding). Pamphlets may consist of a single sheet of paper that is printed on both sides and folded in half, in thirds, or in fourths, called a leaflet or it may consist of a few pages that are folded in half and saddle stapled at the crease to make a simple book.
Flyers have been used in armed conflict: for example, airborne leaflet propaganda has been a tactic of psychological warfare. Recruit members for organizations or companies. Like postcards, pamphlets and small posters, flyers are a low-cost form of mass marketing or communication. There are many different flyer formats. Some examples include:
In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service.Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools.
Quaker tract of 1820. A tract is a literary work and, in current usage, usually religious in nature. The notion of what constitutes a tract has changed over time. By the early part of the 21st century, a tract referred to a brief pamphlet used for religious and political purposes.
A pamphlet or chapbook is a small collection of poetry, usually 15 to 30 poems, centering around one theme. Poets often publish a pamphlet as their first work. [1] Pamphlets are not usually more than 40 pages. They are sometimes handmade or saddle-stitched, a format best suited for small print runs.
The examples and perspective in this article may not represent a worldwide view of the subject. You may improve this article, discuss the issue on the talk page, or create a new article, as appropriate. (December 2020) (Learn how and when to remove this message)
Articles relating to pamphlets, unbound books (that is, without a hard cover or binding).Pamphlets may consist of a single sheet of paper that is printed on both sides and folded in half, in thirds, or in fourths, called a leaflet or they may consist of a few pages that are folded in half and saddle stapled at the crease to make a simple book.
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