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  2. Brochure - Wikipedia

    en.wikipedia.org/wiki/Brochure

    The term "marketing brochure" refers to a small document, or pamphlet, which describes and promotes various products or services to be marketed. Some companies have developed computer printing software to generate marketing brochures, [ 6 ] [ 7 ] [ 8 ] which might be available for use at a public library.

  3. Flyer (pamphlet) - Wikipedia

    en.wikipedia.org/wiki/Flyer_(pamphlet)

    Flyers have been used in armed conflict: for example, airborne leaflet propaganda has been a tactic of psychological warfare. Recruit members for organizations or companies. Like postcards, pamphlets and small posters, flyers are a low-cost form of mass marketing or communication. There are many different flyer formats. Some examples include:

  4. Pamphlet - Wikipedia

    en.wikipedia.org/wiki/Pamphlet

    A pamphlet is an unbound book (that is, without a hard cover or binding). Pamphlets may consist of a single sheet of paper that is printed on both sides and folded in half, in thirds, or in fourths, called a leaflet or it may consist of a few pages that are folded in half and saddle stapled at the crease to make a simple book.

  5. Marketing collateral - Wikipedia

    en.wikipedia.org/wiki/Marketing_collateral

    In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service.Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools.

  6. Publication - Wikipedia

    en.wikipedia.org/wiki/Publication

    Brochure: an informative document made for advertising products or services, usually in the form of a pamphlet or leaflet. Bulletin : information written in short on a flyer or inside another publication for public viewing, or a brief message or announcement broadcast to a wide audience by way of television, radio, or internet.

  7. Publishing - Wikipedia

    en.wikipedia.org/wiki/Publishing

    Smaller visual catalogs can be known as brochures. With the Internet, they have evolved into searchable databases of products known under the term e-commerce. Interactive catalogs and brochures like IKEA [17] and Avon [18] allow customers to browse a full range if they have not decided on their purchase. Responsive web and app design will allow ...

  8. Folio - Wikipedia

    en.wikipedia.org/wiki/Folio

    The title-page of the Shakespeare First Folio, 1623 Single folio from a large Qur'an, North Africa, 8th c. (Khalili Collection). The term "folio" (from Latin folium 'leaf' [1]) has three interconnected but distinct meanings in the world of books and printing: first, it is a term for a common method of arranging sheets of paper into book form, folding the sheet only once, and a term for a book ...

  9. Folded leaflet - Wikipedia

    en.wikipedia.org/wiki/Folded_leaflet

    A concertina fold, also known as a zig-zag fold, accordion fold or z-fold, is a continuous parallel folding of brochures and similar printed material in an accordion-like fashion, that is with folds alternatively made to the front and back in zig-zag folds. Because they do not nest (as in Letter Folds) panels can be the same size.

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