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Participant observation is one type of data collection method by practitioner-scholars typically used in qualitative research and ethnography.This type of methodology is employed in many disciplines, particularly anthropology (incl. cultural anthropology and ethnology), sociology (incl. sociology of culture and cultural criminology), communication studies, human geography, and social psychology.
Participant observation has also raised ethical questions, since an anthropologist is in control of what they report about a culture. In terms of representation, an anthropologist has greater power than their subjects of study, and this has drawn criticism of participant observation in general. [ 27 ]
e. Ethnography is a branch of anthropology and the systematic study of individual cultures. Ethnography explores cultural phenomena from the point of view of the subject of the study. Ethnography is also a type of social research that involves examining the behavior of the participants in a given social situation and understanding the group ...
Participant observation hinges on a synthesis of subjective insider and outsider elements. Insider elements rely on the fieldworker to learn what behaviour means to the people. Outsider elements are gathered through observations and experiences drawing comparisons with internal cultural customs and behaviours with alternate cultures. [ 26 ]
Participant observation is one of the foundational methods of social and cultural anthropology. [31] Ethnology involves the systematic comparison of different cultures. The process of participant-observation can be especially helpful to understanding a culture from an emic (conceptual, vs. etic , or technical) point of view.
Netnography uses these conversations as data. It is an interpretive research method that adapts the traditional, in-person participant observation techniques of anthropology to the study of interactions and experiences manifesting through digital communications (Kozinets 1998).
James P. Spradley (1933–1982) was a social scientist and a professor of anthropology at Macalester College. [1] Spradley wrote or edited 20 books on ethnography and qualitative research including The Cultural Experience: Ethnography in Complex Society (1972), Deaf Like Me (1979), The Ethnographic Interview (1979), and Participant Observation (1980).
Frank Hamilton Cushing. Frank Hamilton Cushing. Frank Hamilton Cushing (July 22, 1857 in North East Township, Erie County, Pennsylvania – April 10, 1900 in Washington, D.C.) was an American anthropologist and ethnologist. He made pioneering studies of the Zuni Indians of New Mexico by entering into their culture; his work helped establish ...