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Experts backed by psychology share the eight most effective ways to persuade someone to do something. ... bond people," Dr. Nobile says. 2. Appeal to their self-interest ... behavior but also for ...
Self-persuasion came about based on the more traditional or direct strategies of persuasion, which have been around for at least 2,300 years and studied by eminent social psychologists from Aristotle to Carl Hovland, they focused their attention on these three principal factors: the nature of the message, the characteristics of the communicator, and the characteristics of the audience.
Social judgment theory also illustrates how people contrast their personal positions on issues to others' positions around them. Aside from having their personal opinion, individuals hold latitudes of what they think is acceptable or unacceptable in general for other people's view. [3]
Once they commit to an idea or behavior, they are averse to changing their minds without good reason. Social proof: People will be more open to things that they see others doing. For example, seeing others compost their organic waste after finishing a meal may influence the subject to do so as well. [22] Authority: People will tend to obey ...
Their findings are consistent with the hypothesis that supports the relationship between internalization of norms and stronger group attachments. [3] Holland et al. studied [11] the resistance to attitude change when a person is a member of a group and discovered five factors that induce conformity of opinion within a group:
Someone who commits to a stance tends to behave according to that commitment. Commitment is an effective persuasive technique, because once you get someone to commit, they are more likely to engage in self-persuasion, providing themselves and others with reasons and justifications to support their commitment in order to avoid dissonance.
Individuals also receive feedback from other individuals or groups about their own personality. This is a driving force of change because the individual has social motivations to change his or her personality; people often act a certain way based on the popular/majority vote of the people they are around.
Elaboration likelihood model is a general theory of attitude change.According to the theory's developers Richard E. Petty and John T. Cacioppo, they intended to provide a general "framework for organizing, categorizing, and understanding the basic processes underlying the effectiveness of persuasive communications".