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  2. Maxwell House - Wikipedia

    en.wikipedia.org/wiki/Maxwell_House

    Maxwell House is an American brand of coffee manufactured by a like-named division of Kraft Heinz in North America and JDE Peet's in the rest of the world. Introduced in 1892 by wholesale grocer Joel Owsley Cheek, it was named in honor of the Maxwell House Hotel in Nashville, Tennessee, which was its first major customer. [1]

  3. Maxwell House International - Wikipedia

    en.wikipedia.org/wiki/Maxwell_House_International

    Maxwell House International is a brand of flavored instant coffee beverages produced by the Maxwell House coffee division of the Kraft Foods corporation, based in the United States. History [ edit ]

  4. Joel Owsley Cheek - Wikipedia

    en.wikipedia.org/wiki/Joel_Owsley_Cheek

    With investors L. T. Webb, J. J. Norton and J. W. Neal, Cheek opened a coffee shop in Downtown Nashville in 1901. [1] They persuaded the owners of the Maxwell House Hotel to serve their coffee, and they use the name of the hotel as their coffee brand. [1] They began using the slogan "good to the last drop" in 1917. [1]

  5. Why the Starbucks-Kraft Dispute Likely Comes Down to Instant ...

    www.aol.com/news/2010-11-28-starbucks-kraft...

    Kraft's main coffee brand was, after all, Maxwell House -- famous for its popular "smooth" instant coffee and an entirely different target consumer from Starbucks' snooty and "overroasted" beans.

  6. How a coffee company and a marketing maven brewed up a ... - AOL

    www.aol.com/news/coffee-company-marketing-maven...

    A Jewish family welcomes home their Navy man and gathers for a Passover Seder at their home in St. Paul, Minnesota in 1943. Minnesota Historical Society/CORBIS/Corbis Historical via Getty ...

  7. Instant coffee - Wikipedia

    en.wikipedia.org/wiki/Instant_coffee

    Instant coffee solids (also called soluble coffee, coffee crystals, coffee powder, or powdered coffee) refers to the dehydrated and packaged solids available at retail used to make instant coffee. Instant coffee solids are commercially prepared by either freeze-drying or spray drying , after which it can be rehydrated.

  8. Instant is in, fancy is out. Nothing stays the same for long ...

    www.aol.com/news/instant-fancy-nothing-stays...

    Coffee world can’t sit still, it seems — just ask Brooklyn Roasting’s founder and CEO Jim Munson. “The coffee market’s shifted focus several times over the past 50 years,” he says.

  9. Wilkins Estate - Wikipedia

    en.wikipedia.org/wiki/Wilkins_Estate

    The Wilkins Estate is a historic estate in Rockville, Maryland, built in 1916 by Robert Crew Wilkins, later an executive of the Wilkins Coffee Co. [1] (later a part of Maxwell House coffee), founded in 1923 in Washington, D.C., by a relation, John H. Wilkins, Sr. [2]

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