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Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides applications focused on sales , customer service , marketing automation , e-commerce , analytics , artificial intelligence , and application development.
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An independent software vendor (ISV), also known as a software publisher, is an organization specializing in making and selling software, as opposed to computer hardware, [1] designed for mass or niche markets.
Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget . The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding.
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In March 2015, the company received $110M in funding from Technology Crossover Ventures and Salesforce Ventures. [9] In January 2017, FinancialForce appointed former Salesforce and Heroku executive Tod Nielsen as CEO and President. [10] Logo of FinancialForce until May 2023. On May 3, 2023, the company FinancialForce.com Inc. was renamed to ...
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