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Isadore Elliot Handler (April 9, 1916 – July 21, 2011) was an American inventor, business magnate, and the co-founder of Mattel. With his wife, Ruth Handler , he developed some of the biggest-selling toys in American history, including Barbie , Chatty Cathy , Creepy Crawlers , and Hot Wheels .
Businessman Harold "Matt" Matson and the husband-and-wife duo of Elliot and Ruth Handler founded Mattel as Mattel Creations in January 1945 in a garage in Los Angeles. [15] [16] The company name chosen is a portmanteau of the surname of Matson and first name of Elliot, with former chairman and CEO Bob Eckert revealing at a 2013 Christmas Day Peninsula Seniors lecture that the founders ...
Hot Wheels is an American media franchise and brand of scale model cars invented by Elliot Handler and introduced by his company Mattel on May 18, 1968. [2] It was the primary competitor of Matchbox until Mattel bought Matchbox owner Tyco Toys in 1997.
Like many renowned companies, Mattel began as a startup in a garage. In 1945, husband and wife, Ruth and Elliot Handler, teamed up with Harold “Matt” Matson to collaborate on innovative toys ...
If you’re one of many who go to a cool movie theater this weekend to catch a screening of “Barbie” (or perhaps, a double-header of “Barbenheimer”), you’ll almost certainly wonder about ...
The new Hot Wheels show on NBC, hosted by Rutledge Wood, pits teams of automotive dreamers against each other in a battle to build the wildest custom car. 'Hot Wheels: Ultimate Challenge' Features ...
He developed Chatty Cathy, Ken, Hot Wheels and Larry the Lion and was involved in creating the voice systems for Chatty Cathy, Barbie and Larry the Lion. [6] Ryan worked on the V-rroom! X-15 velocipede which was named after the North American X-15 rocket-powered aircraft and patented the V-RROOM! toy engines that simulated motorcycle engine sounds.
In a toy industry dominated by the male demographic, Mattel co-founder Ruth Handler broke new ground in 1959 when she took a concept based on the German Bild Lilli doll and introduced the world to Barbie. The toy line has since become the largest selling doll and one of the most influential toys in modern history, selling over a billion dolls ...
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