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  2. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Social media advertising has also been used for political campaigns. For example, social media played a significant role in the 2008 presidential race. Videos that involved both Barack Obama and John McCain were able to garner 1.45 billion views. [26] Some of those views and videos could have influenced one's voting decision.

  3. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    A study from 2011 attributed 84% of "engagement" or clicks and likes that link back to Facebook advertising. [43] By 2014, Facebook had restricted the content published from business and brand pages. Adjustments in Facebook algorithms had reduced the audience for non-paying business pages (that have at least 500,000 "Likes") from 16% in 2012 ...

  4. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. The term usually refers to ...

  5. Site retargeting - Wikipedia

    en.wikipedia.org/wiki/Site_retargeting

    The ability to "retarget", or sell ads on different websites to visitors of certain webpages, lays at the heart of most social networks business models. LinkedIn, [3] Facebook, [4] Twitter, [5] Pinterest [6] & more all allow and have detailed guides on how to run retargeting ads on their platforms.

  6. Advertising - AOL Help

    help.aol.com/products/advertising

    Get live expert help with your AOL needs—from email and passwords, technical questions, mobile email and more. Advertising AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere.

  7. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Email advertising is ad copy comprising an entire email or a portion of an email message. [30]: 22 Email marketing may be unsolicited, in which case the sender may give the recipient an option to opt out of future emails, or it may be sent with the recipient's prior consent (opt-in). Businesses may ask for your email and send updates on new ...

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